Insights: Events Trademark Clearance and Investigation Considerations Before Expansion Through a New or Existing Concept

American Bar Association 42nd Annual Forum on Franchising

Much has been written in recent years about the rise of multi-brand franchise concepts as a preferred means for expansion. In that regard, both franchisors and franchisees have discovered they can adapt their existing systems and procedures to add emerging concepts with complimentary brands to their portfolios and that this may be the best strategy for achieving growth.

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Wednesday, October 16, 2019

Denver, Colorado

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