“How Far Can You Bend A Mark Before It Breaks?” INTA Annual Meeting, Orlando, FL, May 2016.
In today’s market, trademarks are no longer static symbols, but instead are dynamic indicators of brand and origin. This panel offers a global perspective on fluid marks, as well as legacy and heritage marks, and genericide. Speakers will offer their perspectives on:
- The potential commercial impact of changing or varying a mark.
- How to maintain protection in marks in the absence of use.
- Possible vulnerability that can result from a “successful” advertising and marketing campaign.
Kilpatrick Townsend Partner Maria Baratta will moderate the panel.
For more details or to register, please click here.
Tuesday, May 24, 2016
INTA Annual Meeting (Orange County Convention Center)
9899 International Dr
While we are pleased to have you contact us by telephone, surface mail, electronic mail, or by facsimile transmission, contacting Kilpatrick Townsend & Stockton LLP or any of its attorneys does not create an attorney-client relationship. The formation of an attorney-client relationship requires consideration of multiple factors, including possible conflicts of interest. An attorney-client relationship is formed only when both you and the Firm have agreed to proceed with a defined engagement.
DO NOT CONVEY TO US ANY INFORMATION YOU REGARD AS CONFIDENTIAL UNTIL A FORMAL CLIENT-ATTORNEY RELATIONSHIP HAS BEEN ESTABLISHED.
If you do convey information, you recognize that we may review and disclose the information, and you agree that even if you regard the information as highly confidential and even if it is transmitted in a good faith effort to retain us, such a review does not preclude us from representing another client directly adverse to you, even in a matter where that information could be used against you.