Insights: Events Internet of Things: Protecting and Profiting from Your Company's Knowledge Assets

Internet of Things: Protecting and Profiting from Your Company’s Knowledge Assets

Your knowledge assets – intellectual property and data – are vital to your ability to compete in the IoT. This three hour seminar will survey and explore strategies for protecting and profiting from your rights and minimizing your exposure in this fast-moving, highly competitive arena. We will address identification and protection of valuable knowledge assets; means by which to defend and to profit from those assets; fundamental privacy and security issues; potential liabilities; and ways to reduce risk.


  • Knowledge Asset Valuation – What’s Your Data / Social Media / Intellectual Property Worth?
    • Intellectual property valuation methodologies
    • Identifying and measuring economic benefits
    • Unique risk factors associated with knowledge assets
  • Identifying and Optimizing Your Knowledge Assets
    • Protectable hardware, software, and data
    • Means for protecting intellectual property and proprietary information
    • Strategic choices and timing
    • Privacy and security impact assessments
  • Profiting from Your Knowledge Assets
    • Licensing / joint venture / cobranding
    • Using the Data (contextual-predictive, individual, aggregate)
  • Enforcing, Defending, and Mitigating Risks of Your Knowledge Assets
    • Intellectual property
      • Litigation
      • ITC investigations
      • Post grant proceedings
    • Data protection
      • Data breach
        • Litigation and regulatory investigations
        • Prevention
        • Insurance coverage and other risk transfers
        • Remediation
      • Information governance (contract)
    • Consumer litigation and regulatory investigations
  • Privacy, Security, Data and Records Management (operational policies and controls)

About our Guest Speaker: David Haas

David A. Haas, author of "Valuation of Social Media Data: What's a Like/ Follower/ Retweet Worth?" is a Managing Director and Leader of Stout Risius Ross’ Chicago Intellectual Property Practice. David has served as a damages expert witness in an array of litigation matters, primarily regarding intellectual property disputes. David was selected as one of the Intellectual Asset Management Patent 1000 top patent damages experts in the U.S. in 2014 and 2015. David was asked to speak at this seminar because of his experience in determining the value of knowledge assets, including those associated with intellectual property, license agreements, and technology.

To download the presentation, click here.


Event Details

Thursday, February 25, 2016

Kilpatrick Townsend & Stockton LLP
Kilpatrick Townsend & Stockton LLP
Two Embarcadero Center, 8th Floor, San Francisco, California 94111

4:00 PM - 7:00 PM

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