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Advertising & Publishing

Planned advertising campaign advice *
Advised advertisers as to significance of recent advertising cases for their existing and planned advertising campaigns. more
Advertising claims for consumer health and beauty, and home goods manufacturers *
Defended and brought various advertising claims for major consumer health and beauty manufacturers and home goods manufacturers before the National more
Right of Publicity litigation on behalf of Russian comedian 
Represented Russian comedian, Evgeni Petrosyan, against satellite television broadcaster for unlicensed use of image in advertising campaign; secured  more Featured
Georgia-Pacific Consumer Products LP v. The Procter & Gamble Company
Represented Georgia-Pacific in false advertising litigation against major competitor. Successfully settled prior to preliminary injunction hearing. Georgia-Pacific Consumer Products LP v. The Procter & Gamble Company more Featured
NAD proceeding for a leading manufacturer of erosion control products
Represented a leading manufacturer of erosion control products in proceedings before the National Advertising Division (NAD) of the Council for more Featured
Dan River, Inc. v. ALS Enterprises, Inc.
Represented Dan River Inc. in declaratory judgment action against ALS arising out of alleged false advertising claims.  After extensive more Featured
Kimberly-Clark Corp. v. E.I. DuPont de Nemours & Co.
Defended DuPont and obtained favorable settlement of false advertising litigation pertaining to flammability characteristics of surgical more Featured
Comparative advertising claims for PepsiCo and Gatorade®
Represented Stokely-Van Camp Inc., the owner and manufacturer of the famous Gatorade® brand and a wholly-owned subsidiary of PepsiCo Inc., in more Featured
Georgia-Pacific Corp. v. The Procter & Gamble Co.
Successfully represented Georgia-Pacific in the expedited arbitration of a case involving false advertising claims in its competitor’s more Featured
Event marketing promotion advice for client *
Advised agency on appropriate processes and procedures for event marketing promotion. more

*Experience gained by attorney prior to joining Kilpatrick Townsend

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Advertising

Experience Highlights

Kimberly-Clark Corp. v. E.I. DuPont de Nemours & Co.
Defended DuPont and obtained favorable settlement of false advertising litigation pertaining to flammability characteristics of surgical more
Georgia-Pacific Corp. v. The Procter & Gamble Co.
Successfully represented Georgia-Pacific in the expedited arbitration of a case involving false advertising more
Generated content contest aligned with Super Bowl for well-known job search and career management Internet site
Advised well-known job search and career management Internet site on all sweepstakes, contest, and copyright/user generated content law aspects of more
Georgia-Pacific Consumer Products LP v. The Procter & Gamble Company
Represented Georgia-Pacific in false advertising litigation against major competitor. Successfully settled prior to preliminary injunction hearing. more

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