Kilpatrick Townsend trademark attorneys represented adidas in trademark infringement case against Payless Shoesource involving the defendant’s infringing use of the well-known and distinctive adidas Three-stripe mark. Following a 14-day trial and two days of deliberation, the jury found unanimously in adidas' favor on all seven claims under consideration, including the following: trademark infringement, trade-dress infringement, unfair competition and unlawful and deceptive trade practices.

An important and significant case:

The jury awarded $305 million in monetary relief, including $137 million in punitive damages. This verdict was the largest in history for a trademark infringement case. Following entry of final judgment in excess of $60 million, the parties later settled for an undisclosed amount.