Represented Zynga. The plaintiff was preparing to launch a social game called “BlingVille,” and filed a declaratory judgment action after receiving demand letters from Zynga asserting Zynga’s rights in its ‘VILLE Family of Trademarks. We worked with an expert to conduct a secondary meaning survey that provided compelling evidence of secondary meaning in the ‘VILLE suffix. The plaintiff agreed to entry of a judgment in Zynga’s favor recognizing Zynga’s rights in the ‘VILLE Family of Marks, and transferred the domain name blingville.com to Zynga as part of a settlement that Zynga considered a complete victory.

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Trademark services for American Eagle Outfitters, Inc.
Represents American Eagle Outfitters, Inc., the leading youth lifestyle brand, in intellectual property matters. more
Food safety disclosure requirements in connection with initial public offering of major doughnut manufacturer
Counseled major doughnut manufacturer on food safety disclosure requirements in connection with initial public offering. more
Acquisition of grocery stores in 363 bankruptcy sale
Representation of Bi-Lo LLC and Southern Family Markets in acquiring grocery stores from Winn-Dixie in a 363 bankruptcy sale. Transaction valued in more
Patent litigation for major tire manufacturer
The firm served as lead counsel on behalf of automobile manufacturers in a suit in the Western District of Wisconsin. The suit alleged that the more